PR Opportunities

Pre-Registered Press/Analyst List

The pre-registered press list will be posted approximately one month before the Summit.

Press Releases

We encourage you to issue press releases prior to the Summit, to help raise visibility and awareness for your company, products and technologies. Following is a brief Summit description (boilerplate) that you can use in your press releases:

The 2nd annual Data Protection Summit is designed to provide attendees with practical information on the current state of data protection. The Summit will include half-day tutorials on data security, compliance, mobile security, and legal issues and privacy; presentations on security, privacy, and data protection; and keynotes and panel discussions by industry luminaries. The Summit is open to everyone involved in the design, development, integration, marketing, use, or support of products, hardware, or software related to data protection. For more information, visit www.dataprotectionsummit.com.

If you would like us to post your press releases to the Data Protection Summit website, please email your releases in PDF format to:

Tracie Barnes
Data Protection Summit Webmaster

Press Room

The designated Summit Press Room will be assigned approximately one month before the Summit. We invite you to place folders containing company literature (press kits) in this room. Press kits typically contain corporate, product and technology information that you’d like to share with media. Examples of information included in press kits include, but are not limited to: business cards; company fact sheets, profiles and backgrounders; press releases; product data sheets; technical briefs; applications briefs; case studies; and white papers.

The Press Room is also available for you to conduct meetings with media/analysts. (Note: Private meetings should be scheduled elsewhere, as the Press Room will be open to media and analyst walk-in traffic, and Conference ConCepts staff.)

Public Relations Services

If you aren't currently working with a public relations agency and would like media relations support at the Summit, please contact ZNA Communications. ZNA is offering special rates on public relations services for Summit participants.

ZNA Communications
Steven Beedle, CEO
Tel: 831-425-1581 x203
Email: steven@zna.com
Url: www.zna.com

Market Wire - The Official Newswire Sponsor of Data Protection Summit 2007

MarketWire is the official newswire sponsor of the Summit. As a proud partner of the Summit, MarketWire will issue your company's first press release with a $100 discount for any National release, $50 off any Regional Newsline, or $25 off any State/Metro newsline. MarketWire doesn't charge membership fees and will put the discount directly towards your first press release. For press release pricing, visit: www.marketwire.com/mw/services_ratecard. To take advantage of the discount, contact Market Wire representative Brian Walton, at 415.343.3914 or bwalton@marketwire.com. Following is additional information about Market Wire:

News Distribution
Market Wire provides the most secure, cost-effective means of distributing your company news directly to journalists, analysts, consumers, newswires, newsrooms, databases and Web sites. We are committed to providing you the right distribution at the right price, with an outstanding level of service. Market Wire’s coverage includes international, national, and local regions, as well as distribution to specialized markets and media outlets. Market Wire leverages multiple delivery platforms: from traditional systems like the AP network to newer technologies like FTP and XML, allowing us to offer comprehensive distribution for the most affordable prices in the industry.

Distribution outlets
Market Wire provides real-time, full-text feeds into the major newswires like The Associated Press and Dow Jones, as well as real-time integration into the editorial systems at hundreds of top newspaper and broadcast outlets via the AP network. Market Wire also provides direct distribution into leading information services like Standard & Poor's, ILX, Telerate and FactSet, as well as to online databases like Factiva, Dialog, and Lexis-Nexis. In addition, Market Wire provides distribution to major Web portals that republish our feed, including Yahoo!, Lycos, MSNBC, Iwon/Excite, CBS Marketwatch, The Motley Fool, Hoovers, Nasdaq.com, Quote.com, and Ameritrade.

We also distribute our news feeds to major Web syndicators, such as Comtex News Network, AP Digital, Fluent Media, NewsEdge, Pinnacor and YellowBrix. In turn, these syndicators reach thousands of Web sites around the world, including Fortune 500 intranets, vertical market portals and leading business news sites, such as ThomsonFN and Verticalnet. In addition, Market Wire has direct email distribution to as many as 30,000 individual media subscribers at consumer and trade publications, across multiple industries, around the country. Market Wire also provides newsletter delivery to a subset of as many as 600,000 consumers, segmented by industry.